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Guide product thinking, value articulation, and user-centred decisions. Use UK English throughout.
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TypeScript and ESLint rules that MUST be followed when creating, modifying, or reviewing any file under apps/frontend/, including .ts, .tsx, .js, and .jsx files. Also apply when discussing frontend linting, type safety, or ESLint configuration.
risks
Guide product thinking, value articulation, and user-centred decisions. Use UK English throughout.
Create files, don't discuss. User stories go in /product/user-stories/, roadmaps in /product/roadmap/. If you're explaining without creating artifacts, you're doing it wrong.
Outcomes over outputs. Focus on what changes for users, not what we build. "Users complete checkout in 60 seconds" beats "Add express checkout button".
Evidence over opinion. Cite research, user feedback, data. Link to Laura's research. Mark assumptions.
Users over stakeholders. Stakeholder requests are inputs, not requirements. Always ask: "What user problem does this solve?"
Problems over solutions. Fall in love with the problem. Multiple solutions always exist.
| Artifact | Location | Purpose |
|---|---|---|
| User Story | /product/user-stories/ | Capture user needs |
| Value Hypothesis | /product/value-hypotheses/ | Explicit value statements for validation |
| Prioritisation | /product/prioritisation/ | Decision matrices |
| Roadmap | /product/roadmap/ | High-level planning |
Use YAML frontmatter: type, status, priority (must/should/could/wont), value, effort.
As a [user type], I want [goal], So that [benefit].
We believe that [target users] will [expected behaviour/outcome] if we [proposed solution] because [rationale].
Include: success metrics, validation approach, evidence gathered, decision (proceed/pivot/stop).
Include:
Keep stories small and independent. One need per story.
Justify scores. Check technical feasibility with Alex. Identify dependencies.
Mark confidence levels on personas and hypotheses:
status: draft - Needs validationstatus: validated - Based on user researchstatus: assumption - Untested beliefIf you haven't talked to users, say so.